Wednesday, April 11, 2012

A change of tack for this post: geopolitics and EM

One of the areas that's always interested me (going back as far as university) is the impact of geo-strategic and geopolitics issues on emergency management and our communities. Bad things usually happen when I have too much time on my hands (Easter long weekend being a case in point) ... in this case, I put a list of my top 10 international and technology trends that could impact our world and very high-level macro emergency management.



  1. China rises ...within a couple of decades (sooner ???), for the first time in history, the world's most populous nation is also going to boast the strongest economy and the mightiest armed forces. What then? What does this mean for prosperity in the Asia-Pacific? What about Taiwan? Will there be conflict over the Spratly Islands? or with Vietnam? Not everything is rosy though: 100 million migrant workers (young men with few prospects of marriage, rampant corruption and pollution, could all bring about the disintegration of the Chinese state and the end of the Communist Party. Who controls the nukes then? All of a sudden, these far away issues seem a bit more pressing in North America ...
  2. Unemployed lumpen proletariat (look it up!) ... the idle youth of Europe. Now picture this: you're under 25 in Spain, or Greece, or Portugal ... unemployment rates among your peer reaches 50 per cent (that's just crazy) ... you have no future, your whole country is going to pieces, collapsing under public debt ... what does that mean? Radicalization is on the horizon, general dissatisfaction, violence, societal collapse even? A very scary scenario that could destabilize an entire continent ... If Europe's economy stagnates for a decade or more, what does this mean for our own, here in Canada and the US?
  3. Thirsty populace ... dried up agricultural lands ... water scarcity. Water, old H2O. Is there anything else we take more for granted? Those of us who live near the Great Lakes see it as an unlimited resource. But what if? I've talked about this issue in a 2010 blog post. The fact is the problem is only getting worse. Wars will soon be fought over water and not just between countries ... but between villages, cities, regions and/or states. It's a trend being watched by some in emergency management. It will take lots of efforts and international collaboration to avoid the  worst.
  4. Financial system collapse ... the whole house of cards comes crashing down. Many still believe that the crash that began in 2008 (which we're only beginning to recover from) was only the overture to a much wider collapse of the world economy. From Wall Street to the City, from the Burse to the Nikkei, the whole system is built on a weak psychological foundation. Banks and international financial institutions trade on instruments with varying degrees of real value. A guy like Gerald Celente has made his views well known about what this could mean for stability here and abroad. Seems like lots of work ahead for emergency managers:

5. Iran and the bomb ... what happens when the mullahs in Tehran become a nuclear power? Although our dependence on Middle East oil is less than what it used to be, any disruption of shipping in the Strait of Hormuz will have a big impact on the world economy ... particularly in China, Japan and other Asian countries. With Israel on the verge of an attack on Iranian nuclear facilities, all sorts of scenarios become possible and they're all dismal. A further economic slowdown would have consequences on a global scale. A wider war in the Middle East would be catastrophic. With Hezbollah acting on the behalf of its Iranian parent, terror threats would abound throughout the western world. Are you prepared for multiple threats in your jurisdictions? Actual attacks? Mumbai-style perhaps? 


6. The amorphous threat of Al-Queda ... Osama is dead but his henchmen are still alive and kicking. Navy Seals kill Osama, the world rejoices (the same part that is ...) and the threat is gone right? Wrong. While it appears the leadership is once again hiding in caves in Afghanistan ... the threat has morphed. In Canada and elsewhere, the real worry is now the threat from radicalized so-called "lone wolf" individuals, often born here. Now, if an attack comes, how will you work with other jurisdictions to deal with its consequences? How do you disentangle the investigative, police/security and consequence management components of the response? 
7. In our inter-connected world, cyberthreats are existential ... our critical infrastructure, everything that gives us a truly modern world, is now at risk. More than likely, the indication of a cyber 9-11 will come when the power goes out, the internet slows to a crawl and other key services come to an end. Whether accidental or by design, the network of networks that provide us with modernism is our collective weak link. In fact, in the background, they're under attack every day. To add to our worries, authorities admit they can't keep up with hackers and potential terrorists. I wrote earlier this year about the potential threats to our systems. Every emergency manager should worry.
8. Our NAFTA partner, a failed state? The Mexico narco war rages on and its aftermath are felt throughout the US and Canada. Many observers have already come to the conclusion that our Southern NAFTA partner is already well on the road to failed statehood. Whole swaths of Mexico are now outside the control of any government or law enforcement agency. The violence is not confined only to the Northern states of Mexico but already encroaches daily in many areas in the US. Mexican cartels have supplanted other criminal organizations in much of the US and Canada. How long before we can add long columns of narco war refugees coming out of Mexico to the daily hordes that cross illegally to try to find a better life? Are emergency management programs ready to deal with that not-too-distant possibility? 
9. The Titanic may have sunk ... but whole cities might one day drown ... the rise in sea levels and climate change. Debating the cause of climate change is useless. What's more important is preparing to deal with the consequences. Evidence is mounting that our weather patterns ARE changing and put at risk millions of people in North America, especially when storms hit the coastal areas. And the threat is not limited to the US or even Canada. Europe is facing this new reality as well. Stronger storm surges, more flooding on the coast and inland ... displaced populations ... lots more headaches for emergency planners in the Carolinas, New Jersey, Florida, Louisiana and many other states ... who by the way, all have to deal with budget cuts and diminishing resources.
10. THIS IS THE BIG ONE FOR ME ... an EMP event ... man-made (nuclear detonation in the high atmosphere over North America) or from a solar storm ... All of a sudden, NOTHING works ... no cars, no ATMs, no electronics, no power ... we're back to the 19th century ... our great-great-grandparents could have fared well ... their were resilient in a mostly agrarian society ... but we depend on supermarkets, just in time supplies and electricity ... take that away and we're soon losing the thin veneer of a civilized society and plunging into chaos and fights for survival. A real worry for many people.


Frankly, if that ever happens, that's when I just make my way home to my family ... no amount of planning would allow us to deal with this ... 

That's my top 10 list ... What's keeping you up at night ? 

Tuesday, April 3, 2012

New info requirements: time to change the IMS structure?

Over the last weekend, a few #smem practitioners (@chiefb2, @brianhumphrey, @cherylble, @sct_r, others) and I engaged in a bit of discussion on the real place of the PIO in the Incident Management Structure. 


I believe (along with others ... such as Frank Cowan) that information needs are as important as planning, logistics, operations and fin/admin. In other words, emergency info needs its own box in the IMS/ICS and should not just be a part of the command staff.


I want to also make the distinction that i'm not talking about Joint Information Centres (JICs) here but a stand alone major component of the incident management structure.


Here's some of the reasons that motivate my thinking:

  1. social networks + mobile technologies have astronomically added to the complexity of communications needs during any incident. Social convergence puts information at the forefront of any response ... practically on a par with operations ...
  2. Most incidents now involve a few, if not many, agencies ... each with their own comms channels, priorities and audiences ... each must have the resources in place to handle a multitude of info requests and provide continuous information/updates. Almost immediately, the single PIO becomes overwhelmed ... hence the need for a broader comms cell. And that's before we even start talking about the standing up of any JIC.
  3. The absolute imperative of monitoring social networks creates the need for more resources and staff devoted to the PIO function ... why not build it into the structure itself? Correcting misinformation, dispelling rumours and identifying reputational threats are among key considerations here.
  4. The PIO job is important enough to be taken away from under the umbrella of command. That would encourage the development of proper crisis communications plans  to accompany any response plan and which would include pre-approved messaging (bypassing the need for command to approve a tweet for example), the proper delegation of authority to get the communications response started and allow the incident commander to focus on coordination (although he/she would still be needed for the odd media briefing and the such ....)
  5. Finally, if you're organization is ready for this step, the comms group could be the entryway for all sorts of data pulled from the public ... crowdsourced information that can be collated, analysed and shared with plans/ops/logistics, or presented for info purposes and even put on a map.
A benefit of such a change to the IMS structure would be a faster communications response. In the age of social convergence, speed is the key (see here for some tips). We know that our audience won't wait for us ... in a way they become their own broadcasters of emergency info and their own alert network. The question for us is: how best will we complement and add to these conversations?

In incidents such as the university shooting in Oakland and today's tornadoes in Texas, Twitter becomes the principal info channel but it can be time consuming and much too much for a single PIO to handle, Who's taking care of the other comms needs?

As in the rest of the IMS, the principles of adaptability and flexibility prevail and not all sub-boxes under the EI cell would necessarily need to be filled right away. It just seems to me that a recognized, shared structure would facilitate things and make the transition into a multi-agency JIC even easier ...

In the meantime, this new PIO prototype could perhaps come to our rescue while we struggle with the new realities.




Thoughts ? 

Thursday, March 29, 2012

#smemto ... a great success and a step forward for SMEM

This blog's author moderating one of the session
Well it's over!  The Social Media in Emergency Management conference in Toronto attracted nearly 200 people from all over Canada to Toronto today (March 29).


The result of a great collaboration between the University of Toronto Emergency Management, Public Safety Canada and the Ontario Ministry of Community Safety and Correctional services (my employer).


A great team effort resulted in a very successful day with strong content and lots of views exchanged. They key as always is providing value for attendees and our speakers did that in spades today. The interest was high enough that participants tweeted throughout the different sessions. So much so that the #smemto hashtag trended on Twitter in Canada at one point. Not bad for a little conference ...


fantonitoabout 7 hours ago
Amazing! "@smackenz: Wow! #smemto 1,100 tweets generated 2,487,984 impressions, reaching an audience of 180,433 followers today."


Some highlights of the #smemto conference for me include: 

  • The joint presentation by Shayne Adamski (@shayneadamski) from FEMA and Chris Stelmarski (@ski) from DHS ... great presentation on the US experience from people willing to share, able to listen ... top notch guys and friendly ... thanks for making the trek North ... great to have you ....take aways
  •     ensure organizational resilience in your SM program ... can't be the job of just one person
  •     maintain strong content on your SM platform and other comms channels to be a destination of choice when a disaster occurs ...


Peter Sloly, deputy chief of the Toronto Police Service wowed the audience with a talk on the use of social media in policing and in our society. Articulate, passionate and engaging, @deputysloly made sure the lunch hour was lively. His words resonated well with the audience:

lance_valcour
 Lance Valcour


Another homerun by Deputy Sloly ...although he'd certainly prefer a football (soccer) analogy ... so a great bicycle kick then ...



Another great session was one I had the luck to moderate and which involved smem luminaries Kim Stephens (@kim26stephens) and Jim Garrow (@jgarrow) ... two of the most influential thinkers on SMEM from the US.


Jim talked about crisis comms weaved into a story involving the Rocky Horror Picture Show ... now that's a feat !  

Kim dived into her deep knowledge on the use of social media as recovery tools in Joplin and other disasters.  It was a joy to share the stage with them.

I'm very grateful that they both decided to visit Toronto for this conference and add to the excellent content and line up of speakers we had for #smemto. 

Great people with great minds ! 



There were other very interesting sessions on social media for first responders and interoperability for example: with the TPS delegation: Scott MIlls (@GraffitiBMXCop), Tim Burrows (@t_burrows) and Nathan Dayler (@PSUDayler). They were joined by Lance Valcour from Citig (@lance_valcour) and Doug Allport (from MASAS), in a session that went from the very tactical application of SM to the strategic use of SM and data mobility/transferability using MASAS and the need for operational/functional interoperability. 

In all a great day, in a great venue (thanks to David Black from the UofT) with great content ... there were many highlights not listed above ... I do feel a bit of personal satisfaction at having had a hand in this great step to promote the acceptance of social media in emergency management in Canada.

Looking forward to the second conference ... when ???

Tuesday, March 27, 2012

Presenting to police leaders on SMEM

I"ve just completed my presentation on the use of social media in emergencies and crisis comms at the SMILE (social media in law enforcement) conference in Vancouver.


Lots of positive feedback and request for more info ... so here we go. A few links below:


the presentation for SMILE: http://www.slideshare.net/patricecloutier/smile-presentation-12178351

tips on the use of SM in EM: 
https://docs.google.com/presentation/d/1c5eDldBbaRofaGSn9n9rabtxtT5UZElM50TIhPs1mBM/edit#slide=id.p

a fuller presentation on SMEM with videos: 
http://www.slideshare.net/patricecloutier/emergency-management-in-the-age-of-social-convergence

a presentation on crisis mapping and crowdsourcing
http://prezi.com/h9ub21cqmgs6/crowdsourcing-and-crisis-mapping/


Hope these help ...

Thursday, March 22, 2012

My guiding principles to the use of social media

I've put together a presentation on the 10 key principles that guide how I approach and how I view the use of social media in crisis communications and emergency management. 


Hope you like it.


https://docs.google.com/presentation/d/1c5eDldBbaRofaGSn9n9rabtxtT5UZElM50TIhPs1mBM/edit?pli=1#slide=id.p 

Wednesday, March 14, 2012

Two very different tales of social media listening

Over the last few days, I've been thinking about the need for any organization to monitor social media both in routine and in crisis situations. I'd like to highlight two very different approaches ... one that works and the other, well ... that is totally sub-standard.


Let's start with the easy one. I'm a user of the transit system in the Toronto suburb where I live. I've been a transit rider all my life. We have a car but my wife drives it and i don't believe I should get one so it can sit all day at the commuter train station. So, that means I take Oakville Transit ... which in my humble opinion (and I've lived in Montreal, Toronto, Saskatoon, Edmonton and Timmins among other places) has the worst service I've ever experienced.


These tweets show my recent frustrations: 


patricecloutier  There must be a by-law prohibiting hiring smart ppl at #oakvilletransit ... Or those who can tell time or read a schedule
1 day ago  

patricecloutier  idiots at #oakvilletransit never cease 2 amaze me. we sit for 15 minutes and when the next train pulls in, The bus leaves with ppl running
1 day ago  

sail0rchan  Why are most bus drivers asses? Especially when they're late and make you miss your next bus. #OakvilleTransit
1 day ago  

patricecloutier  Yet another day where the idiots at #oakvilletransit are doing their utmost to ruin my sunny disposition ... Worst public service ever ...


Now, you'd think that after a few months of this, someone at Oakville transit would have contacted me ... but nada ... total silence ... and I'd be willing to listen to them too ...So no social media accounts listed on their 1990s era website ... no real engagement ... I can't even tweet back and forth with them.


Now contrast that with Via Rail ... which a few weeks ago dealt with a tragic train derailment that cost three employees their lives. I blogged on this incident in the hours that followed.


I followed the twitter feed as soon as I learned about the accident and commented on it:
Although in took Via Rail about 3 hours to update their website and issue a news release ... they did put out a constant stream of info on their Twitter account ... more importantly, they were LISTENING and engaging in real-time with people all over the world. That helped them keep a good handle on the threat to their corporate reputation:

 So they contacted me directly ...engaged me when they thought they could benefit from it ... by helping me realize that they were indeed "on the ball" ... at least through their use of social networks. In fact, others came to their defense and that's also something we see often:


  can't report until the investigation is filed.

So, I then did the only thing I could do. I amended my original criticism to adopt a more positive tone and recognize they were doing some things right (hey ... I can admit when I'm wrong !):
 What's the take-away from this story? Engagement pays off ... first and foremost. The benefits of listening on social networks cannot be overstated.


Second, you can't react to a crisis by starting to monitor SM if you don't do it in routine situation ...how can you engage realistically if you're not present most days? would people find you in an emergency? 


Finally, you show that you're genuine, engaged and responsive and generally of good faith and people WILL stand up for you.


Now, that good will can only be counted upon if you're a trusted source and truly social in your use these communications channels.