This phenomenon has a particular impact on crisis communications:
As my good friend Gerald Baron explains in the video above, a whole new flow (flood ? ) of data is available to emergency managers, crisis communicators and business continuity specialists when "it" hits the fan.
In my opinion, emergency managers have to embrace social convergence and the prevalent use of mobile devices by the people they serve. It's actually happening. Here are a few examples:
- the list of preparedness apps for IOS (IPhones) and Android devices continues to grow ... in fact, a smart/superphone is probably a key element of any modern survival kit.
- it helps people province real-time damage assessments in areas hit by disasters ,,, FEMA has a good app for that but there are others too.
- It can speed up business continuity/COOP response
- it empowers people ... turns them into sources of data/info for EM specialists ... for public health/disease tracking ... or detect earthquakes ...or measure radiation ...or even help police fight/prevent crime.
Are mobile devices perfect? No. Does the use of mobile devices turn us into blind automatons? Maybe ... Is reliance on mobile networks a risk in large-scale disasters? It could be ... but solutions are being put together.
Risks and possible obstacles should not impede the adoption of mobile tech and social convergence as a whole by the EM community. There are just too many positives to ignore!
A critical selling point is the resilience-building aspect of the use of social media and mobile technologies. That fact alone warrants putting the Iphone/Ipad and Android devices at the number 3 spot in my list of top 10 #smem technologies.
The series so far:
#3: the IPhone/IPad (and Android too ! ) (January 2)
#4: GPS (December 30)
#5: the crisis mapping platform (Dec. 27)
#6: Skype and Google Hangout (Dec. 17)
#7: Facebook (Dec. 12)
#8: SMS (Dec. 8)
#9: the mobile app (Dec. 5)
#10: Youtube (Dec. 3)
Series introduction (Nov. 29)
Jim Garrow's blog
Kim Stephen's blog
#3: the IPhone/IPad (and Android too ! ) (January 2)
#4: GPS (December 30)
#5: the crisis mapping platform (Dec. 27)
#6: Skype and Google Hangout (Dec. 17)
#7: Facebook (Dec. 12)
#8: SMS (Dec. 8)
#9: the mobile app (Dec. 5)
#10: Youtube (Dec. 3)
Series introduction (Nov. 29)
Jim Garrow's blog
Kim Stephen's blog
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